Blog investments | Invest to improve your blog!

Written by Celine Klooster

januari 6, 2019

Of course, you have to think carefully about making blog investments. You don’t just invest in something and you want to see something in return. In this blog post, I tell you all the blog investments you need to make to improve your blog. From a domain name to useful social media tools.

Domain name

A domain name is really a must for bloggers. It gives a professional look to your website and people are more inclined to click through to your website. Let’s compare two different URLs with each other. Blog A has a URL like … and blog B has a blog which just ends with .com. Blog B has a more professional URL and therefore people click through to your website much faster.

We haven’t talked about companies yet. We as bloggers have a lot of competitors and that is why it is really a must to be as professional as possible. A .com domain is therefore much more professional and if a company had to choose between blog A and blog B, that company would definitely choose blog B because it simply had a much more professional look. It shows that you are willing to put money and effort into your blog and it also shows that you really take your blog seriously. That .com domain can ultimately be the deciding factor.

A domain name doesn’t have to cost much. I work with for example and that’s why I have bought a hosting at Bluehost. This hosting is really cheap and really good. My website is a lot faster since I have joined this hosting and it doesn’t cost a lot. If you are only looking for a domain name for example, then it is definitely a recommendation to look at Bluehost. At Bluehost, you have domain names starting at $0.99 a month.


Tailwind is really a must for all bloggers. In general, Pinterest is pretty unknown under bloggers and I don’t understand this. It generates so much traffic and more than 70% of my blog traffic is generated by Pinterest.

Want to read more about Tailwind? Then check out these articles:

Blog investments like an email address

An email address like … @ is taken much less seriously than an email address like .. @ This shows that everyone really needs a professional email address.

Suppose there are two blogs that are completely the same for a company, except the email address. That company is the blog with a Gmail email address and the other blog with a professional email address. Well, believe me, that company is really going to choose the blog with the professional email address. That choice is made very quickly.

Pin for later

Looking for the best blog investments to make for your blog? This is the reason why you should invest in your blog to increase your traffic and earn passive income. You need these awesome blogging resources & tools to boost, increase and skyrocket your traffic and make money from your blog. So looking for a how to make money blog and the best tips and tricks for your social media, marketing, website and more ideas? Then read this post! #bloggingtips #bloggingadvice | Link | Posts | Medium


A theme is, of course, a very nice way to give a professional look to your website. You have free themes, but also paid themes.

Must read: Buying a blog theme. Where do you need to pay attention to?

I definitely recommend looking at a paid theme. By buying a paid theme, you really distinguish yourself from the others. A paid theme doesn’t have to be expensive. You have themes starting at 5 euros. Creative Market, Creative Live and MyThemeShop are really good websites to buy a beautiful theme.

Ebook or product

An ebook or other digital products show that you are an expert. For example, a digital product shows that you have a lot of knowledge (I mean, why would you make a digital product otherwise) and in addition, you also earn a lot of money with it, which you can use for blog investments again.


Just like Tailwind, Later is also a must. Tailwind is for Pinterest and Later is for Instagram.

I notice around me that bloggers find it very difficult to post regularly on Instagram. Honestly, I was one of them. When I found out that you can easily schedule your Instagram posts so that they automatically go online, a world opened up for me. Of course, you still have to be very active on Instagram, but you can save a lot of time by scheduling your posts.

Must readFree(!) Auto Posting Instagram Posts

Blog investments like Grammarly

Spelling mistakes are really a no-go when it comes to blogging. When I read a blog full of spelling mistakes, I immediately click away. If your blog is in English, then it is definitely a recommendation to take a look at Grammarly. This program has a free and paid version. The paid version is definitely a recommendation because it shows where your mistakes are and it gives a lot of suggestions on how to solve these errors. Besides that, Grammarly also has a free version and it is definitely a recommendation to take a look at this program.


Blog investeringen

Oh, I really like Yoast. This plugin ensures that my SEO is complete. This way you can optimize your blog posts with Yoast. With this program, you can indicate a focus keyword and then the plugin shows what you can do to rank higher on Google.


I always get the question of how I made my blog bilingual. Well, I have fixed this with WPML. This is a program which turns your blog into a bilingual blog.

It is definitely a recommendation to take a look at writing your blog in another language. With a bilingual blog, you can reach a lot more people and you can also work together with all kinds of great international companies. So if you love writing in English or another language then it is definitely a recommendation to blog bilingual.

Want to read more about WPML? Then read these blogs:

Which blog investments are you going to make?


I am Celine. Enthusiastic, passionated, and a bit perfectionistic, but I especially love blogging. I love to share my blogging and social media tips and to help other people. Go to my about me page to get to know me.
The best recommendations
Popular blogs
Online geld verdienen in 2020: Zo doe je dat!

Online geld verdienen in 2020: Zo doe je dat!

Nu we allemaal een beetje thuis zitten en we soms wat extra tijd over hebben, is het misschien wel leuk om een extra zakcentje te verdienen. Ik doe dit regelmatig en ik vind het dan ook een fijne manier om geld te verdienen. Vandaag zet ik dan ook de beste manieren op...

Earn money online in 2020: This is how you do that!

Earn money online in 2020: This is how you do that!

Now that we are all at home and we sometimes have some extra time, it might be nice to earn extra pocket money. I do this regularly and I think it is a nice way to earn money. So today I am listing the best ways to earn money online in 2020. This post contains...

More blogs

Sponsored Link Yoast SEO: What is it?

Sponsored Link Yoast SEO: What is it?

When I wrote my new blog posts after updating my plugins, I actually stumbled across something. Yoast has a new option; you can now tell Google if you are using a sponsored link or not. Very handy of course, because now Google...

11 Reacties

  1. Anindya Rakshit

    Great tips Celine…..quite resourceful and helpful for bloggers starting their journey…..thanks for sharing. Tailwind has started auto posting to Instagram, and that’s great news..

  2. Shohinee Deb

    This is an excellent and informative post. Thank you?

  3. Shirley

    Thanks for the tips! I’m going to download the Later app and give that a try. I need help with my Instagram game for sure. Thanks!

  4. Georgina Nderitu

    Awesome post, Celine. My biggest take away from this is probably the professional email address bit, I haven’t quite gotten to that. Thank you!!


    Some really useful ideas for bloggers, I use some of these tools, but I would like to invest more this new year. Thanks.

  6. Enstine Muki

    Hey Celine,
    Thanks for the tips.
    I only found out must of the internal links you mentioned here are broken. Are you aware?


Een reactie versturen

Het e-mailadres wordt niet gepubliceerd. Vereiste velden zijn gemarkeerd met *